Most courses teach tactics. This one trains the behavior that saved my life — and now prints money for leaders, founders, and closers who refuse to leave value on the table.
Harvard-trained. Air Force veteran. Former trial attorney. I walked out of a neurologist’s office with a progressive, untreatable diagnosis — and decided I wasn’t done. Because the first negotiation isn’t across the table. It’s the one happening inside your head right now.
Now includes Professor Phil AI — your personal negotiation coach, built on the Bold Negotiator framework. Start free with the BOLD Challenge — $39.
The toughest opponent you’ll ever face is the voice in your head saying “don’t ask for more.” I once walked away from a $180k partnership because my inner critic won. Cost me six figures and months of regret. This course starts by naming that enemy.
“Don’t ask for the raise — they’ll think you’re greedy.”
One rejection feels like proof you’re not enough.
That’s where the Bold Negotiator Framework starts — and where your edge begins.
If you’ve ever frozen in a tough conversation, accepted less than you deserved, or left a meeting wishing you’d said something different — this course was built for you.
You face high-stakes conversations daily — with boards, clients, teams, and partners. Learn to lead those moments instead of surviving them.
Every deal, partnership, and hire is a negotiation. Build the behavioral toolkit to protect your vision and your value.
Stop leaving money on the table. Learn to read the room, hold your ground, and close with confidence and integrity.
Navigating a job transition, salary negotiation, or workforce reentry? Learn to advocate for yourself with clarity and composure.
Attorneys, consultants, managers — anyone who needs to stay sharp when stress rises and the outcome matters.
Negotiation is a life skill. Whether it’s a difficult conversation with a partner or a boundary at work, you’ll learn to handle it.
Each module builds on the last, taking you from foundational awareness to real-world mastery.
The internal negotiation that has to happen before any external one matters. The foundations: System 1 vs System 2 under pressure, the Big Five dynamics at play, and the five BRAVE behaviors — Bold, Realistic, Authentic, Vulnerable & Visionary, Empathetic & Ethical. Also covers Fear, Hope, and the Comfort Challenge.
The quiet source of leverage in almost every hard conversation: generating options the other side hasn’t considered. Personal Creativity for the work you do alone; Team Creativity for the moves you make with others at the table.
How real leverage gets created, identified, and maximized — and how to influence and persuade without manipulation. Covers the Reality Distortion Field, Leaders Eat Last, the difference between management and leadership, and how to keep learning to lead under pressure.
Where the framework becomes outcomes. Setting High Goals that anchor the negotiation. The Pre-Mortem and Pre-Negotiation routines that separate disciplined operators from people who improvise. Decision-making as a game you can learn to play — and The Power of Choice that runs underneath every negotiation.
Negotiation isn’t tactics. It’s who you become under pressure. Five dimensions. Rank yourself 1–5 on each — then train the gaps.
Ask for what you’re worth without apology.
Eyes wide open on the facts.
Drop the mask. People feel performance.
Share what’s at stake, then paint the win.
Paraphrase first, then lead.
“The BOLD Negotiator has changed how I view negotiations, and not just at work. I have already used the principles to resolve a difficult situation involving a major personal purchase. That resolution alone paid for the training. It truly is a game changer.”
“It’s a must for high level executives or anyone involved in negotiating contracts. It will increase the amount of money you will get out of the agreement. I’ve been leaving plenty of money on the table…not any more.”
“We were able to put together deals that I had never imagined before the training. It helped us to negotiate a reduction in our costs and at the same time, we increased our pricing models while making our clients happier with our product…the definition of a win-win-win.”
“Phil is an exceptional negotiator and mentor who has the ability to tune into your needs and add tremendous value in a short period of time. A master of his craft, Phil has a deep understanding of the psychology behind negotiation as well as negotiation techniques.”
The BOLD Challenge is a focused $39 intensive that helps you recognize the negotiations happening every day in your business and career — and changes how you show up when pressure hits.
Many students start here, then upgrade to the full course.
A behavioral foundation that changes how you show up in every conversation that matters.
30-day satisfaction guarantee. If it doesn’t rewire how you show up under pressure, we’ll make it right.
Not ready for the full transformation? → Start the BOLD Challenge for $39
Whether you start with the $39 BOLD Challenge or enroll in the full course, the Bold Negotiator framework will change how you show up when it matters most.