Under pressure, you fall to the level of your preparation.
So we train the way you fight.
Eight weeks. More than 37 lessons filmed in a live workshop. Every week ends with you in a real conversation, under pressure. This is training, not videos to watch.
Train. Practice. Then go live with help.
One payment covers the course, your practice partner and the tool that goes into the real negotiation with you.
Stuck at any point? Write to us and a person answers.
- The courseEight weeks, more than 37 lessons, filmed in a live workshop.
- Professor Phil AIPlays the other side of your real conversation.
- BOLD WingmanYour first 60 days included. It opens once you have worked through the lessons and practiced with Professor Phil AI.
- Lifetime accessFull refund within 30 days.
Four beats. The last two are where it sticks.
Watching someone negotiate does not make you a negotiator. Each week moves you from the idea to your own conversation.
The theory
How people decide under pressure, and why fast habits beat good intentions.
The skills
The specific moves for that week, shown with real numbers and real situations.
The simulation
You run it. Against classmates in the filmed workshop, and against Professor Phil AI yourself.
The challenge
You take it into your week. One real ask, one real conversation, done before the next lesson.
Four parts. One for each letter.
The first two weeks are about you. That is on purpose. The first negotiation is with yourself, and when the pressure rises you go back to the B.
Become Your BOLD Self
How you think when it counts, and the five BRAVE behaviors that carry you through it: Bold, Realistic, Authentic, Vulnerable and Visionary, Empathetic and Ethical.
- Fast habits and slow reasoning, and which one is running the room
- The biases that cost you money, starting with the anchor
- Fear as a tool, and hope as a plan
- Comfort challenges chosen to stretch you, not break you
Open New Options
See the real situation before you talk about a number. Most deals are left small because nobody looked for what both sides missed.
- Look for differences, not similarities: timing, volume, quality
- Picture the outcome first, then work backward to your first move
- No dumb ideas. Write them all down and find the one worth ten times the rest
- Build the deal with your own side before you face the other
Lead with Leverage
Know what you hold. If you lack it, create it. Manage things, lead people, and use power to protect, not to push.
- Where leverage comes from, and how research gets you more of it
- Promises and threats: credible, specific and fair
- The power of no. The negotiation starts when someone says it
- Why a weak yes is worse than a clear no
Deliver with Discipline
Decide before you walk in. Hold your position. Follow through. This is the game itself, from preparation to the signed deal.
- Your high goal, your Plan B and your walk-away number, in writing
- Mirroring, labeling and the pause after the offer
- Several offers at once, so they choose instead of refuse
- The plan for what goes wrong, and the ten-minute debrief after
Professor Phil AI is waiting under the lessons.
He is built from the course and he talks the way Philip does. You bring him the conversation you are avoiding, and he makes you have it before it counts.
Bring a real one
A raise. A fee. A landlord. A client who wants a discount.
Write it down first
He asks for your walk-away number and your Plan B. He will not start without both.
He plays the other side
He pushes. He does not fold on the second try. He lets the silence sit.
He tells you what he saw
Who named a number first. Whether your floor held. Where you flinched.
Then harder
Come back before the real day and he raises the pressure one notch.
He will not write your lines. You write them. He tells you what the other side would do with them.
You will be uncomfortable. That is the training.
Comfort challenges
Small, safe, awkward tasks picked to work against your own habits. They teach your nerves that an ask will not hurt you.
- Say no all day
- Stay silent in a group
- Ask a stranger for a photo
- Ask for the same thing three times
Simulations
Full negotiations with money on both sides and facts the other side does not have. You watch a room work them, then you work yours.
- The sale of a company, with a walk-away number on each side
- A negotiation between departments of the same business
- Your own conversation, run against Professor Phil AI
Before you enroll
How much time does it take?
The course is built as eight weeks. You go at your own pace, and you keep access for life, so a busy month does not cost you anything.
Is it live?
The lessons are recorded. Most of them were filmed in a live workshop, so you watch real people work through real negotiations. The practice with Professor Phil AI is live whenever you open it.
Will Professor Phil AI write what I should say?
No. You write your own lines. He plays the other side, pushes back, and tells you what happened. That is how the skill becomes yours.
When does BOLD Wingman open?
Once you have worked through the lessons and practiced with Professor Phil AI. Your first 60 days are included with the course.
What if I get stuck?
Write to us through the contact page and a person answers. Professor Phil AI is also there under the lessons whenever you want another run.
What if it is not for me?
You can have a full refund within 30 days.
Can my team take it together?
Yes. Live training is built on your team's real negotiations, with the course and Professor Phil AI behind it. Talk about your team.